Cookies policy

Last updated: November 2020

1. Introduction
This Cookie Policy applies to all users of the medanima.ro website. The information presented below is intended to inform the users of this website about the placement, use and management of cookies by the site administrators in the context of users’ navigation on this website.

2. What are cookies?
We use the term “cookies” to refer to cookies and similar technologies through which information can be collected automatically.
An “Internet Cookie” (term also known as “browser cookie” or “HTTP cookie” or “cookie”) is a small file, consisting of letters and numbers, which will be stored on the computer, mobile terminal or other equipment of a user through which the Internet is accessed.

Cookies are installed by the request issued by a web server to a browser (eg: Internet Explorer, Firefox, Chrome). Once installed, cookies have a fixed lifetime, remaining “passive”, in the sense that they do not contain software, viruses or spyware and will not access information on the hard drive of the user on whose equipment they were installed.
A cookie consists of two parts:
– the name of the cookie; and
– the content or value of the cookie.
From a technical point of view, only the web server that sent the cookie can access it again when a user returns to the web page associated with that web server.

3. For what purposes are cookies used through this website:
Cookies are used to provide users of this website with a better browsing experience and services adapted to the needs and interests of each individual user, namely for:

  • improving the use of this website, including by identifying any errors that occur while visiting/using it by users;
  • providing anonymous statistics on how this website is used to the medanima.ro administrator, as the owner of this website;

Based on the feedback sent through cookies in relation to how this website is used, the medanima.ro administrator can adopt measures to make this website more efficient and accessible for users.
Thus, the use of cookies allows the memorization of certain settings/preferences established by the users of this website, such as the language in which a website is viewed.

4. What is the lifetime of cookies?
The lifetime of cookies can vary significantly, depending on the purpose for which it is placed. There are the following categories of cookies that also determine their lifetime:

  • Session Cookies – A “session cookie” is a cookie that is automatically deleted when the user closes their browser.
  • Persistent or Fixed Cookies – A “persistent” or “fixed cookie” is a cookie that remains stored on the user’s terminal until it reaches a certain expiration date (which may be minutes, days or years in the future) or until to its deletion by the user at any time through the browser settings.

5. What are cookies placed by third parties?
Certain sections of content on the website may be provided by third parties, i.e. not by the medanima.ro administrator, in which case these cookies are called cookies placed by third parties (“third party cookies”) .
Third-party providers of cookies must also comply with the data protection rules and the Privacy Policy available on this website.
These cookies may come from the following third parties: Google Analytics, Facebook, Google Ads.

More information about the use of cookies by Google Analytics can be found here:
https://developers.google.com/analytics/devguides/collection/analyticsjs/cookie-usage?hl=ro

Google Inc., the supplier of the tools used to analyze the traffic and performance of this site, is an ISO 27001 certified company in Information Security Management. More information about Google Inc. certification. can be found here:
https://support.google.com/analytics/answer/3407084?hl=en

More details about Google Analytics can be found here:
https://www.google.com/analytics/#

6. Which cookies are used through this website:
By using/visiting the website, the following cookies can be placed:

a. Website performance cookies;
b. User analysis cookies;
c. Cookies for advertising;

a. Performance Cookies
With this type of cookies, the preferences of the user of this website are saved, so that setting the preferences again in the case of a subsequent visit to the website is no longer necessary.

b. User analysis cookies
These cookies inform us if a particular website user has visited/used this website before. These cookies are used for statistical purposes only. In order to analyze the traffic and performance of this site, we use the tools provided by Google Analytics provided by Google Inc. (“Google”), which involves the installation and storage of the cookie modules identified below in this document.

c. Cookies for advertising
These cookies make it possible to find out whether a user viewed an online advertisement, its type and the time elapsed since viewing the respective advertising message. As such, such cookies are used for online advertising targeting. These cookies are anonymous, storing information about the content viewed, not about the users.

Cookies for advertising are placed by our advertising partners and their advertising servers in the device used to access this site. These cookies enable online advertising platforms such as Google Ads and Facebook Ads Manager to gather information about user visits to our website and others, so that it can then offer advertising correlated with the user’s interests and needs. We also use these cookies with the aim of creating and serving relevant advertising campaigns adapted to the user’s interests and needs.

7. What type of information is stored and accessed through cookies?
Cookies store information in a small text file that allows the browser to be recognized. This website recognizes the browser until the cookies expire or are deleted. The information retained by the cookie files does not allow the identification of the user as a person.

Data collected through cookies are transferred:
– to the following categories of recipients: visitors to this site, representatives of Med Anima, other natural or legal persons in contractual relations with Med Anima, as well as Google (Analytics, Tag Manager, Ad Manager) and Facebook.
– to the following states in the EU/EEA or outside the EU/EEA mentioned at the following addresses:
Google
https://www.google.com/about/datacenters/inside/locations/index.html
Facebook
https://code.facebook.com/posts/392743124493876/2017-year-in-review-data-centers/
https://www.facebook.com/policies /

8. Customizing browser settings regarding cookies
If the use of cookies is not bothersome and the computer or technical equipment used to browse this website is used only by you, long expiration periods can be set for storing the browsing history.
If the computer or technical equipment used to browse this website is used by several people, the setting to delete individual browsing data each time the browser is closed can be considered.

9. How can cookies be turned off?
Disabling and refusing to receive cookies can make this website difficult to visit, leading to limitations in its usability.
Users can configure their browser to reject cookies or to accept cookies from a specific web page.
All modern browsers offer the possibility to change cookie settings. These settings can usually be accessed in the “options” section or in the “preferences” menu of your browser.
However, refusing or deactivating cookies does not mean that you will no longer receive online advertising – only that it will not be adapted to your preferences and interests, highlighted by your browsing behavior.

To understand these settings, the following links may be useful:

Cookie settings in Internet Explorer
Cookie settings in Firefox
Cookie settings in Chrome
Cookie settings in Safari
For any additional questions regarding how cookies are used through this website, please contact: office@medanima.ro